Our Mission
Running a small business is hard enough without having to become a digital marketing expert overnight. That's why we created The SMB Hub — to help small business owners navigate the ever-changing world of digital marketing with practical, actionable advice that actually moves the needle.
We cut through the jargon, skip the fluff, and focus on strategies that work for businesses with real-world budgets and limited time. Whether you're just getting started online or looking to level up your marketing game, we're here to help.
Who's Behind The SMB Hub
Joshua Wendt — Founder & Editor-in-Chief
Joshua Wendt is a digital marketing professional based in Gilbert, Arizona, with over a decade of experience helping small and mid-sized businesses grow their online presence. He founded The SMB Hub to share the marketing knowledge he's built working hands-on with local businesses — from SEO and reputation management to CRM implementation and paid advertising. Joshua also founded SMBcrm, a CRM platform built specifically for small teams. That relationship is fully disclosed in our affiliate disclosure.
Our editorial contributors include marketing professionals and subject-matter specialists with real-world experience across SEO, content marketing, social media, email marketing, web design, and small business operations. Every article is reviewed for accuracy and practical value before publication.
About the Publication
The SMB Hub is an independent digital marketing publication operated by S5 Labs LLC, based in Gilbert, Arizona. We publish original articles, guides, tool reviews, and marketing news — all written specifically for small business owners and their teams.
The site launched in 2021 and was rebuilt in 2026 as a dedicated content resource. We are not an agency and do not sell marketing services. Our revenue comes from affiliate partnerships with tools we recommend (see our full affiliate disclosure) and advertising.
What We Cover
Our content spans the full spectrum of small business marketing, including:
- SEO & Local Search — Get found by the customers who are looking for you right now.
- Social Media Marketing — Build an authentic presence without burning out.
- Reputation Management — Earn more reviews and handle feedback like a pro.
- Email Marketing — Turn subscribers into loyal, repeat customers.
- Marketing Tools & Software — Honest reviews of the tools that actually help.
- CRM & Customer Management — Stay organized and never let a lead slip through the cracks.
Editorial Standards
We take editorial integrity seriously. Our content follows a clear set of standards:
- All tool recommendations are based on hands-on testing and real-world use — not commission rates.
- Affiliate relationships are always disclosed, both on individual pages and in our affiliate disclosure.
- We include non-affiliate alternatives when they are the better fit for readers.
- News articles cite primary sources. Guides and reviews explain our evaluation criteria.
- Content is reviewed by our editorial team before publication and updated when information changes.
- Joshua Wendt's ownership of SMBcrm is explicitly disclosed wherever SMBcrm is recommended.
For full details, see our editorial standards page.
Contact Us
Have a question, correction, or suggestion? We'd love to hear from you.
- General inquiries: [email protected]
- Advertising: [email protected]
- Mailing address: S5 Labs LLC, Gilbert, AZ 85296